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KIT KAT AND COFFEE 2011

BREAKTIME ANYTIME SWEEPSTAKES

St. Louis/WHHL-FM

OFFICIAL RULES

NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCE OF
WINNING. SWEEPSTAKES ENTRY PERIOD BEGINS 12:01 A.M. on 1/3/11 AND ENDS 11:59
P.M. on 1/14/11 (THE “SWEEPSTAKES PERIOD”). SWEEPSTAKES ONLY OPEN TO LEGAL
U.S. RESIDENTS OF THE 50 UNITED STATES AND DISTRICT OF COLUMBIA WHO ARE 18
YEARS OF AGE OR OLDER AT THE TIME OF ENTRY AND RESIDENTS OF THE St. Louis/
LISTENING AREA. VOID IN PUERTO RICO AND WHERE PROHIBITED.
1. HOW TO ENTER: NO PURCHASE NECESSARY TO PARTICIPATE IN
SWEEPSTAKES. THERE AER TWO WAYS TO ENTER. ENTER VIA: ENTER VIA:
INTERNET: Visit http://www.hot1041.com (the “website”) during the Sweepstakes Entry Period
and click on the icon, banner or text link to access the Sweepstakes entry page. Follow
the online instructions to complete the Official Online Entry Form and submit as instructed
to register for sweepstakes. Online entries must be received by no later than 11:59
p.m. PT on 1/16/11 to be eligible to win. Limit ONE (1) online entry per name per e-mail
address per each consecutive twenty-four (24) hour period. WHHL-FM computer is the
official time keeping device for this sweepstakes. Proof of e-mailing does not constitute
proof of delivery or entry. Any attempt to submit more than the maximum number of
entries using multiple/different email addresses, identities or any other methods may void
that participant’s entry. Entries generated by a robotic, programmed, script, macro or
other automated means will be disqualified. All entry information becomes the property of
the Sponsor.
2. PRIZES: [1] Prize of (1) Dell Inspiron Mini Notebook; (Prize ARV: $350; Total ARV:
$350). Limit one (1) daily prize per name, address and/or household every 90 days. The
difference between any stated value and actual value will not be awarded to winner. Odds
of winning a prize depend upon the number of entries received.
DRAWING: Winners will be selected in a random drawing from among all eligible
entries received at 9666 Olive Blvd Ste 610, St. Louis, MO, 63132/www.hot1041.com.
Daily winner drawings will be conducted once per day, Monday through Friday, from 1/3/
11-1/14/11.
4. ELIGIBILITY: Sweepstakes open only to legal residents of the 50 United States and the
District of Columbia who are 18 years of age or older as of the date of entry. Employees,
officers and directors of Sponsor, Walgreens, CRN International, WHHL-FM and all of
their respective parents, subsidiaries, divisions, affiliates, suppliers, printers, distributors
and advertising, promotional and judging agencies, (and their respective IRS dependents,
immediate family members [parents, children, siblings and spouse]) and individuals
©2011 The Hershey Company
residing in their same household (whether or not related) (collectively, “Sponsor and
Promotion Parties”) are not eligible to participate or win. If potential winner is a minor in
his/her own state prize may be awarded to the minor’s parent or legal guardian.
5. GENERAL TERMS: No substitution of prize is offered, no transfer of prize to a third
party is permitted, and non-cash portions of the prize may not be redeemed for cash
value (unless at the sole discretion of Sponsor). Mail received without a verifiable and
legible return address may not be accepted at Sponsor’s sole discretion. Void wherever
prohibited or restricted by law. Prize winner will be solely responsible for all applicable
federal, state and local taxes on prize. If applicable, winner may receive an IRS Form
1099 for the retail value of the prize from WHHL-FM. All other expenses on the receipt
and use of the prize not specifically mentioned herein are solely the responsibility of the
winner. Any portion of a prize not accepted by winner will be forfeited. Winner’s first
initial, last name, hometown and state will be disclosed on Winner’s List which will be
distributed upon request and as required by law. No groups, clubs or organizations may
reproduce or distribute any portion of these Official Rules to its members. All entrants,
as a condition of entry, agree to be bound by these Official Rules and the decisions of
the judges. The entry information provided is subject to the Privacy Policy on the above
stated website. To read that Policy, access the website and then access the Privacy
Policy.
6. WINNER NOTIFICATION: Potential winner will be notified by phone at the phone number
provided at the time of entry. If winner is not reachable at the phone number provided
at time of entry and notification is unsuccessful or if winner is found to be ineligible or
otherwise not in compliance with these Official Rules, prize will result in forfeiture and an
alternate winner may be selected. Winner will be required to sign and return an Affidavit
of Eligibility/Liability with (where lawful) a Publicity Release within fourteen (14) days of
attempted winner notification as indicated by the date on the Affidavit. Failure to return
any required documents within fourteen (14) days may result in prize forfeiture, and
an alternate winner may be selected. If applicable, allow 5 weeks for delivery of prize
following completion of notification process. Prize will only be delivered to addresses
within the United States.
7. CONDITIONS: All entrants, as a condition of entry into the Sweepstakes, agree to
release Sponsor, Walgreens and Promotion Parties from and against any and all liability,
claims or actions of any kind whatsoever for injuries, damages, or losses of any kind
to persons including death or property which may be sustained directly or indirectly
with the receipt, ownership, use or misuse of any prize awarded, or while preparing for,
participating in or traveling to or from any prize-related activity or any typographical or
other error in these Official Rules or the announcement of offering of any prize. The winner
shall bear all risk of loss or damage to their prize after it has been delivered. Sponsor
makes no representations or warranties of any kind concerning the appearance, safety
or performance of any prize. Except for residents of Tennessee and where prohibited by
law, winner grants to Sponsor the right to print, publish, broadcast and use worldwide in
any media now known or hereinafter known the winner’s name, address, voice, statement,
picture or other likeness, without additional review, notification or compensation, for public
relations, advertising and promotional purposes as may be determined by Sponsor.
8. LIMITATIONS OF LIABILITY: Sponsor assumes no responsibility for a.) lost,
©2011 The Hershey Company
illegible, late, misdirected, incomplete, mutilated, postage-due or non-delivered mail,
entries or email; or for interrupted or unavailable satellite, network, server, Internet Service
Provider (ISP), website, telephone or other connections, availability or accessibility, or
miscommunications, or failed computer, satellite, telephone or cable transmissions, or
lines, or technical failure or jumbled, garbled, corrupted, scrambled, delayed, or
misdirected transmissions, or computer hardware or software or telephone malfunctions,
failures, or technical errors or difficulties, or other errors of any kind whether human,
mechanical, electronic or network or the incorrect or inaccurate capture of entry or other
information or the failure to capture, or loss of, any such information b.) any incorrect or
inaccurate information, whether caused by website users, or by any equipment or
programming associated with or utilized in this Sweepstakes; any error, omission,
interruption, deletion, defect or delay in operation or transmission, communications line
failure, theft or destruction or unauthorized access to, or tampering with or hacking of the
website. Sponsor reserves the right, at its sole discretion, to disqualify any individual it
finds to be tampering with entry process or operation of Sweepstakes or website, to be
acting in violation of the terms of the website or to be acting in a non-sportsmanlike or
disruptive manner, or with intent to threaten, abuse or harass any other person. Sponsor
is not responsible for injury or damage to participants’ or any other person’s computer
related to or resulting from participating in this Sweepstakes or downloading or copying
materials from or use of website. If, for any reason, Sweepstakes, in the sole opinion of
Sponsor, is not capable of running as planned by reason of infection by computer virus,
worms, bugs, tampering, hacking, unauthorized intervention, fraud, technical failures or
any other causes which, in sole opinion of the Sponsor, corrupt or affect the administration,
security, fairness, integrity or proper conduct of this Sweepstakes, Sponsor reserves the
right, at its sole discretion, to cancel, terminate, modify or suspend Sweepstakes, and
determine winner from Internet entries received prior to action taken, or as otherwise
deemed fair and equitable by Sponsor. In case of dispute, authorized subscriber of e-mail
account used to enter at actual time of entry will be deemed to be the participant, and must
comply with these Official Rules. The authorized account subscriber is deemed to be
natural person who is assigned an e-mail address by an Internet Access Provider, on-line
service provider, or other organization that is responsible for assigning e-mail addresses.
It is solely the responsibility of the entrant to notify Sponsor in writing if the entrant changes
his or her e-mail address during the Sweepstakes Period.
CAUTION: ANY ATTEMPT BY AN ENTRANT OR ANY OTHER INDIVIDUAL TO
DELIBERATELY DAMAGE OR UNDERMINE THE LEGITIMATE OPERATION OF THE
SWEEPSTAKES IS A VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD
SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO SEEK
DAMAGES FROM ANY SUCH PERSON TO THE FULLEST EXTENT PERMITTED BY
LAW.
9. DISPUTE RESOLUTION: Except where prohibited, by participating, you agree that all
issues and questions concerning the construction, validity, interpretation and enforceability
of these Official Rules, or the rights and obligations of participant(s) and Sponsor, shall be
©2011 The Hershey Company
governed by and construed exclusively in accordance with the laws of the Commonwealth
of Pennsylvania without giving effect to any principles of conflicts of law of any jurisdiction
and that: (a) any and all disputes, claims and causes of action arising out of or connected
with this Promotion shall be resolved individually, without resort to any form of class
action; (b) any and all claims, judgments and awards shall be limited to actual out-of-
pocket costs incurred, including costs associated with participating, but in no event
attorneys’ fees; and (c) under no circumstances will any participant be permitted to obtain
awards for and hereby waives all rights to claim punitive, incidental and consequential
damages and any other damages, other than for actual out-of-pocket expenses, and any
and all rights to have damages multiplied or otherwise increased.
10. WINNER’S NAME: For the first initial, last name, hometown and state of the Winners,
send a self-addressed stamped envelope to: KIT KAT & COFFEE/ BREAKTIME
ANYTIME SWEEPSTAKES, St. Louis/ WHHL-FM, 9666 Olive Blvd Ste 610, St. Louis,
MO, 63132 by February 14, 2011.
SPONSOR: The Hershey Company, 100 Crystal A Drive, Hershey, PA 17033

KIT KAT AND COFFEE 2011

BREAKTIME ANYTIME SWEEPSTAKES

St. Louis/WHHL-FM

OFFICIAL RULES

NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCE OFWINNING. SWEEPSTAKES ENTRY PERIOD BEGINS 12:01 A.M. on 1/3/11 AND ENDS 11:59P.M. on 1/14/11 (THE “SWEEPSTAKES PERIOD”). SWEEPSTAKES ONLY OPEN TO LEGALU.S. RESIDENTS OF THE 50 UNITED STATES AND DISTRICT OF COLUMBIA WHO ARE 18YEARS OF AGE OR OLDER AT THE TIME OF ENTRY AND RESIDENTS OF THE St. Louis/LISTENING AREA. VOID IN PUERTO RICO AND WHERE PROHIBITED.

1. HOW TO ENTER: NO PURCHASE NECESSARY TO PARTICIPATE INSWEEPSTAKES. THERE AER TWO WAYS TO ENTER. ENTER VIA: ENTER VIA:INTERNET: Visit http://www.hot1041.com (the “website”) during the Sweepstakes Entry Periodand click on the icon, banner or text link to access the Sweepstakes entry page. Followthe online instructions to complete the Official Online Entry Form and submit as instructedto register for sweepstakes. Online entries must be received by no later than 11:59p.m. PT on 1/16/11 to be eligible to win. Limit ONE (1) online entry per name per e-mailaddress per each consecutive twenty-four (24) hour period. WHHL-FM computer is theofficial time keeping device for this sweepstakes. Proof of e-mailing does not constituteproof of delivery or entry. Any attempt to submit more than the maximum number ofentries using multiple/different email addresses, identities or any other methods may voidthat participant’s entry. Entries generated by a robotic, programmed, script, macro orother automated means will be disqualified. All entry information becomes the property ofthe Sponsor.

2. PRIZES: [1] Prize of (1) Dell Inspiron Mini Notebook; (Prize ARV: $350; Total ARV:$350). Limit one (1) daily prize per name, address and/or household every 90 days. Thedifference between any stated value and actual value will not be awarded to winner. Oddsof winning a prize depend upon the number of entries received.

DRAWING: Winners will be selected in a random drawing from among all eligibleentries received at 9666 Olive Blvd Ste 610, St. Louis, MO, 63132/www.hot1041.com.Daily winner drawings will be conducted once per day, Monday through Friday, from 1/3/11-1/14/11.

4. ELIGIBILITY: Sweepstakes open only to legal residents of the 50 United States and theDistrict of Columbia who are 18 years of age or older as of the date of entry. Employees,officers and directors of Sponsor, Walgreens, CRN International, WHHL-FM and all oftheir respective parents, subsidiaries, divisions, affiliates, suppliers, printers, distributorsand advertising, promotional and judging agencies, (and their respective IRS dependents,immediate family members [parents, children, siblings and spouse]) and individuals

©2011 The Hershey Company

residing in their same household (whether or not related) (collectively, “Sponsor andPromotion Parties”) are not eligible to participate or win. If potential winner is a minor inhis/her own state prize may be awarded to the minor’s parent or legal guardian.

5. GENERAL TERMS: No substitution of prize is offered, no transfer of prize to a thirdparty is permitted, and non-cash portions of the prize may not be redeemed for cashvalue (unless at the sole discretion of Sponsor). Mail received without a verifiable andlegible return address may not be accepted at Sponsor’s sole discretion. Void whereverprohibited or restricted by law. Prize winner will be solely responsible for all applicablefederal, state and local taxes on prize. If applicable, winner may receive an IRS Form1099 for the retail value of the prize from WHHL-FM. All other expenses on the receiptand use of the prize not specifically mentioned herein are solely the responsibility of thewinner. Any portion of a prize not accepted by winner will be forfeited. Winner’s firstinitial, last name, hometown and state will be disclosed on Winner’s List which will bedistributed upon request and as required by law. No groups, clubs or organizations mayreproduce or distribute any portion of these Official Rules to its members. All entrants,as a condition of entry, agree to be bound by these Official Rules and the decisions ofthe judges. The entry information provided is subject to the Privacy Policy on the abovestated website. To read that Policy, access the website and then access the PrivacyPolicy.

6. WINNER NOTIFICATION: Potential winner will be notified by phone at the phone numberprovided at the time of entry. If winner is not reachable at the phone number providedat time of entry and notification is unsuccessful or if winner is found to be ineligible orotherwise not in compliance with these Official Rules, prize will result in forfeiture and analternate winner may be selected. Winner will be required to sign and return an Affidavitof Eligibility/Liability with (where lawful) a Publicity Release within fourteen (14) days ofattempted winner notification as indicated by the date on the Affidavit. Failure to returnany required documents within fourteen (14) days may result in prize forfeiture, andan alternate winner may be selected. If applicable, allow 5 weeks for delivery of prizefollowing completion of notification process. Prize will only be delivered to addresseswithin the United States.

7. CONDITIONS: All entrants, as a condition of entry into the Sweepstakes, agree torelease Sponsor, Walgreens and Promotion Parties from and against any and all liability,claims or actions of any kind whatsoever for injuries, damages, or losses of any kindto persons including death or property which may be sustained directly or indirectlywith the receipt, ownership, use or misuse of any prize awarded, or while preparing for,participating in or traveling to or from any prize-related activity or any typographical orother error in these Official Rules or the announcement of offering of any prize. The winnershall bear all risk of loss or damage to their prize after it has been delivered. Sponsormakes no representations or warranties of any kind concerning the appearance, safetyor performance of any prize. Except for residents of Tennessee and where prohibited bylaw, winner grants to Sponsor the right to print, publish, broadcast and use worldwide inany media now known or hereinafter known the winner’s name, address, voice, statement,picture or other likeness, without additional review, notification or compensation, for publicrelations, advertising and promotional purposes as may be determined by Sponsor.

8. LIMITATIONS OF LIABILITY: Sponsor assumes no responsibility for a.) lost,

©2011 The Hershey Company

illegible, late, misdirected, incomplete, mutilated, postage-due or non-delivered mail,entries or email; or for interrupted or unavailable satellite, network, server, Internet ServiceProvider (ISP), website, telephone or other connections, availability or accessibility, ormiscommunications, or failed computer, satellite, telephone or cable transmissions, orlines, or technical failure or jumbled, garbled, corrupted, scrambled, delayed, ormisdirected transmissions, or computer hardware or software or telephone malfunctions,failures, or technical errors or difficulties, or other errors of any kind whether human,mechanical, electronic or network or the incorrect or inaccurate capture of entry or otherinformation or the failure to capture, or loss of, any such information b.) any incorrect orinaccurate information, whether caused by website users, or by any equipment orprogramming associated with or utilized in this Sweepstakes; any error, omission,interruption, deletion, defect or delay in operation or transmission, communications linefailure, theft or destruction or unauthorized access to, or tampering with or hacking of thewebsite. Sponsor reserves the right, at its sole discretion, to disqualify any individual itfinds to be tampering with entry process or operation of Sweepstakes or website, to beacting in violation of the terms of the website or to be acting in a non-sportsmanlike ordisruptive manner, or with intent to threaten, abuse or harass any other person. Sponsoris not responsible for injury or damage to participants’ or any other person’s computerrelated to or resulting from participating in this Sweepstakes or downloading or copyingmaterials from or use of website. If, for any reason, Sweepstakes, in the sole opinion ofSponsor, is not capable of running as planned by reason of infection by computer virus,worms, bugs, tampering, hacking, unauthorized intervention, fraud, technical failures orany other causes which, in sole opinion of the Sponsor, corrupt or affect the administration,security, fairness, integrity or proper conduct of this Sweepstakes, Sponsor reserves theright, at its sole discretion, to cancel, terminate, modify or suspend Sweepstakes, anddetermine winner from Internet entries received prior to action taken, or as otherwisedeemed fair and equitable by Sponsor. In case of dispute, authorized subscriber of e-mailaccount used to enter at actual time of entry will be deemed to be the participant, and mustcomply with these Official Rules. The authorized account subscriber is deemed to benatural person who is assigned an e-mail address by an Internet Access Provider, on-lineservice provider, or other organization that is responsible for assigning e-mail addresses.It is solely the responsibility of the entrant to notify Sponsor in writing if the entrant changeshis or her e-mail address during the Sweepstakes Period.

CAUTION: ANY ATTEMPT BY AN ENTRANT OR ANY OTHER INDIVIDUAL TODELIBERATELY DAMAGE OR UNDERMINE THE LEGITIMATE OPERATION OF THESWEEPSTAKES IS A VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULDSUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO SEEKDAMAGES FROM ANY SUCH PERSON TO THE FULLEST EXTENT PERMITTED BYLAW.

9. DISPUTE RESOLUTION: Except where prohibited, by participating, you agree that allissues and questions concerning the construction, validity, interpretation and enforceabilityof these Official Rules, or the rights and obligations of participant(s) and Sponsor, shall be

©2011 The Hershey Company

governed by and construed exclusively in accordance with the laws of the Commonwealthof Pennsylvania without giving effect to any principles of conflicts of law of any jurisdictionand that: (a) any and all disputes, claims and causes of action arising out of or connectedwith this Promotion shall be resolved individually, without resort to any form of classaction; (b) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with participating, but in no eventattorneys’ fees; and (c) under no circumstances will any participant be permitted to obtainawards for and hereby waives all rights to claim punitive, incidental and consequentialdamages and any other damages, other than for actual out-of-pocket expenses, and anyand all rights to have damages multiplied or otherwise increased.

10. WINNER’S NAME: For the first initial, last name, hometown and state of the Winners,send a self-addressed stamped envelope to: KIT KAT & COFFEE/ BREAKTIMEANYTIME SWEEPSTAKES, St. Louis/ WHHL-FM, 9666 Olive Blvd Ste 610, St. Louis,MO, 63132 by February 14, 2011.

SPONSOR: The Hershey Company, 100 Crystal A Drive, Hershey, PA 17033

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